Situated only 225 km far from Ahmedabad, and just 200 km from Gandhinagar, the capital of Gujarat state, Tharad is a fast growing town of Banaskantha district. Earlier Tharad was also known as Thirpur, Thiradi, Thirpadra. Deodar taluka of Banaskantha is on the south, Deesa and Dhanera talukas on the east, and Vav taluka is on the west of Tharad.

Tharad is gradually progressing. The credit of which goes straight to the enthusiastic youth and skilled businessmen as well as the administration of the region. After Narmada Canal became operational in the Tharad area, horticulture and high-yielding crops have brought unimaginable prosperity to agriculture, which has resulted in the creation of many employment opportunities.

Also, now Tharad has various facilities including reputed educational institutes, high class multi-specialty hospitals, restaurants, and malls which have brought a lot of happiness and luxury to the residents. The people of the surrounding talukas are interested to own property in Tharad, at market-rate or even higher, for residence or business purposes. As Tharad is about to reach the pinnacle of unimaginable progress, now people from surrounding districts have also developed an attraction for properties in Tharad region. Not only that, it is also heard that NRIs and foreigners are also investing in properties here on a large scale.

There is a direct Ahmedabad Expressway from Tharad for fast transportation, additionally the new highway under Bharatmala Project passes through Tharad, enabling Tharad to give tough competition to district headquarters. Based on all these things, it will not be surprising if Tharad becomes the Manchester of Gujarat state.